We’re Hiring
ASO Specialist
Optimize mobile apps for the Google Play Store and Apple App Store — keyword research, metadata, creatives and the rankings they move.
- Experience:2–3 Years
- Location:Surat
- Job Type:Full Time
Roles & Responsibilities
- Optimize mobile apps for Google Play Store & Apple App Store
- Perform keyword research to improve app rankings
- Optimize app title, description, screenshots, and videos
- Monitor app performance, rankings, installs, and conversions
- Analyze competitors and ASO trends
- Coordinate with developers and designers for app updates
- Improve app visibility, organic installs, and user retention
- Track reviews & ratings and suggest improvement strategies
Required Skills
- Strong understanding of ASO tools (App Annie, Sensor Tower, AppTweak, etc.)
- Experience with keyword research & metadata optimization
- Knowledge of Play Store & App Store algorithms
- Basic understanding of mobile marketing & user behavior
- Strong analytical and reporting skills
- Experience in Google Ads
Good to Have
- Experience with A/B testing store listings
- Knowledge of Google Play Console & App Store Connect
- Understanding of Paid App Campaigns (UAC, Apple Search Ads)
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